10904NAT
DIPLOMA OF SOCIAL MEDIA MARKETING

Access all of the latest information regarding the new 10904NAT Diploma of Social Media Marketing implementation and launch. 

10904NAT

DIPLOMA OF SOCIAL MEDIA MARKETING

FREQUENTLY ASKED QUESTIONS

Will my RTO need to submit a scope application for the new 10904NAT Diploma of Social Media Marketing, even if we already have the 10904NAT Diploma on scope?

All RTOS who wish to deliver the new 10904NAT Diploma will be required to submit a scope application to have the new course added to scope. 


As the new 10904NAT Diploma is a renewed qualification for the 10118NAT Diploma, RTOs who already have the 10118NAT Diploma on scope will only need to submit the Letter of Permission from Social Media College, and not the Training and Assessment Strategy nor course resources.


Please find the exact extract from ASQA confirming this: 

From ASQA: When applying for the renewed course where an RTO holds scope of the previous version, RTOs are not required to submit a Training and Assessment Strategy, course content or training and assessment tools for each unit comprised within the new Diploma of Social Media Marketing. They do however have to submit proof of permission to deliver the course e.g. Letter of Permission or license agreement etc.


In addition to this, should you be applying for CRICOS registration of the course simultaneously you will need to provide additional details for the submission, this will include a timetable for delivery of 10904NAT Diploma of Social Media Marketing.

Will my RTO need to submit the Training and Assessment Strategy and Course Resources with the scope application? 


No, as 10904NAT is a renewed course where an RTO already holds scope approval for 10118NAT Diploma of Social Media Marketing it is not a requirement to submit a Training and Assessment Strategy, course content or assessment tools for 10904NAT when submitting a scope application.


However, a letter of permission to deliver the course from Social Media College will be required, if this has not been received then please contact Michelle Donnelly at [email protected]

When should my RTO plan to submit the scope application?

If you haven't already, It would be best to apply to have the new 10904NAT Diploma of Social Media Marketing added to scope as soon as possible. This is to ensure readiness of all requirements for a March 16th, 2021 launch.

How long will the scope application take to be approved by ASQA?

ASQA have confirmed that their standard processing times for a scope application is 10 working days. 


Please find the exact extract from ASQA confirming this:

The current application processing timeframe for RTO change to scope applications is approximately 10 working days and RTOs applying for the renewed course should not be impacted by processing delays.

Will Social Media College provide the same course implementation support materials as we currently have with the 10904NAT Diploma? 

Yes, Social Media College will continue to provide a detailed RTO toolkit and course resources, as well as introduce a volume of learning calculator, transition plans and timetable templates as part of the support materials for the new 10904NAT Diploma of Social Media Marketing. Your RTO toolkit will include:


  • Permission to deliver letter
  • Accreditation document
  • Recommended Training and Assessment Strategy
  • Third party validation reports
  • Industry consultation template
  • Volume of learning calculator 
  • Transition plan
  • Timetable templates

Social Media College will also provide all courses resources for the new 10904NAT Diploma of Social Media Marketing which include: 

  • Course content – 6 core Units
  • Assessment tools – 6 core Units
  • Presentation slides – 6 core Units
  • Uploaded course materials – Thinkific LMS
  • Integration support Thinkific and RTO Primary LMS
  • Mapping document
  • RPL Kit

Will Social Media College provide the same course resources as we currently have with the 10904NAT Diploma? 

Yes, Social Media College will provide all courses resources for the new 10904NAT Diploma of Social Media Marketing which will include: 

  • Course content – 6 core Units
  • Assessment tools – 6 core Units
  • Presentation slides – 6 core Units
  • Uploaded course materials – Thinkific LMS
  • Integration support Thinkific and RTO Primary LMS
  • Mapping document
  • RPL Kit

Is the new 10904NAT Diploma equivalent to the current 10904NAT Diploma?

The new 10904NAT Diploma is a renewed qualification, hence the complete qualification is not equivalent.

However, Unit 1: SMMBCM501A - Plan, implement and manage blog and content marketing and Unit 4: SMMBPB504A - Establish and build a strong personal brand in social media  are the two units within the 10118NAT Diploma that are considered equivalent in 10904NAT Diploma.

Are any units within the current 10904NAT Diploma equivalent to those in the new 10904NAT Diploma?

Yes, there are two equivalent units:

  • SMMBCM501A - Plan, implement and manage blog and content marketing is equivalent to 10904NAT001 - Plan implement and manage content marketing and;
  • SMMBPB504A - Establish and build a strong personal brand in social media is equivalent to 10904NAT004 - Establish, build and leverage a personal brand on social media.

Can my RTO continue enrolling students into 10904NAT Diploma after the 15th of March 2021?

No, the currency period ends for 10118NAT Diploma on the 15th of March 2021.


As such, it is important that your RTO has scope approval in readiness to implement the new course materials ensuring that your RTO is able to accept enrolments into the 10904NAT Diploma from March 16th 2021 onwards.

Can my RTO commence marketing the new 10904NAT Diploma before 16th March 2021? 

Yes, once ASQA has approved 10904NAT Diploma to be added to your scope, you can start marketing before 16th March, 2021.


However, you will not be able to enrol students into this course before the commencement of it's currency on 16th March 2021.

What is the teach-out period for 10904NAT Diploma? Will the course remain relevant during the teach out period?

ASQA has confirmed a 24 month teach out period for 10118NAT Diploma.


Yes, the course will remain relevant during teach out, SMC will continue course maintenance during this period.

Will SMC provide course content and other resources for the Elective BSB units within 10904NAT Diploma?

Under the Course Licence Agreement, Social Media College provides all course resources for the Core Enterprise Units.


Within the new 10904NAT Diploma of Social Media Marketing this will include:

  • NAT10904001 - Plan, implement and manage content marketing
  • SIRXMKT006 - Develop a social media strategy
  • NAT10904002 - Plan, conduct and optimise organic social media marketing
  • NAT10904003 - Plan, manage and optimise paid social media advertising
  • NAT10904004 - Establish, build and leverage a personal brand on social media
  • NAT10904005 - Plan, implement and mange social media conversion strategies

It is the responsibility of the RTO to provide course resources for their chosen elective units.

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10904NAT DIPLOMA OF SOCIAL MEDIA MARKETING

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