About Us

At Social Media College, we are passionate about empowering individuals and businesses to harness the immense power of social media marketing. With our extensive range of courses, coaching sessions, certifications, vibrant community, and valuable resources, we are committed to helping you accelerate your career and business using social media marketing.

Meet our team

A great story always starts with a great team

Once upon a time, the world of marketing and sales faced a significant challenge. Employers were struggling to find skilled social media managers, while traditional education providers couldn't keep up with the ever-changing landscape of social media marketing.

As the world shifted its focus from traditional media to the dynamic realm of social platforms, the demand for savvy social media marketers skyrocketed. But traditional education providers couldn't keep pace with the lightning-fast changes and the pressing needs of the industry.

In response to this pressing need, Social Media College emerged as a beacon of innovation and empowerment for businesses all over the world. Our founders, Jonathon and Daniele, recognised the urgency of bridging the gap between industry demands and education. With a shared vision, they set out to create something extraordinary.

Social Media College forged partnerships with renowned global social media experts, curating courses that captured the very essence of cutting-edge marketing strategies. The goal was clear: to provide business owners and marketing professionals with the tools, knowledge, and support they needed to grow and scale using social media.
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Today, Social Media College stands tall as a vibrant and inclusive community, reaching across 155 countries worldwide. Thousands of businesses and individuals flock to our all-in-one social media learning platform, where they gain access to an extensive library of courses, invaluable coaching, a supportive community, and a treasure trove of resources.

Our mission is simple yet powerful: to empower individuals and businesses to harness the full potential of social media, unlock growth opportunities, and achieve remarkable success.

Meet our team

24K+

Active students

60+

Industry Partners

155+

Countries

150+

Expert courses

Imagine a world where every single business is empowered to grow and scale with social media.

Our mission is to help millions of businesses from all over the world achieve their goals.

To sum us up: our mission is to be courageous innovators, with integrity and empathy, empowering our community, to make their impact.

Team

The amazing team behind SMC

Co-CEO and Co-Founder

Jonathon Tanner

Co-CEO and Co-Founder of SMC, earned Social Media Educator of the Year from SMMI. With vast experience in social media strategy and content marketing, he's also a co-founder of other businesses. Specialising in growth strategy, Jon has a background in management consulting specialising in M&A.

Co-Founder and Co-CEO

Daniele Tanner

Danni is passionate about helping businesses grow using social media. With 15+ years career in digital media, she co-founded SMC to address lifelong training needs. Honoured as a finalist for Business Awards' Businesswoman and Young Entrepreneur of the Year, she brings profound industry expertise.

Student Success Manager

Juliana Pasold

Known for her proactive approach and exceptional problem-solving abilities. Juliana thrives in fast-paced settings and stands out with her proficiency in managing automations and our learning platform operations. With her at the helm, our students experience seamless and enriching learning journeys.

Director of Sales

Michelle Donnelly

A results-oriented Director of Sales and Partnerships, brings extensive experience in education, retail services, and consumer goods. With a focus on strategic planning, relationship management, and team leadership, she drives high performance, growth, and innovative solutions.

Digital Marketing Manager

Sam King

The Facebook Ads expert at SMC and brings 5 years of experience specialising in Social Media Marketing and Strategy. He's orchestrated major campaigns in education, sports, events, and eCommerce, seamlessly aligning digital marketing strategies across sectors for maximum impact.

Digital Marketing Specialist

Auke Hilbrands

Our digital marketing specialist, is a driving force behind effective online strategies. With a wealth of experience and a keen eye for emerging trends, Auke has helped numerous businesses achieve remarkable results in the digital landscape. A master at crafting engaging campaigns and optimising.

Social Media Specialist

Gareth Kidd

Brings 15+ years of experience as a Social Media Trainer and Strategist, working with renowned companies like PwC and ING. Co-author of the Diploma of Social Media Marketing, Gareth delivers insightful sessions that ignite "a-ha" moments, guiding businesses towards their digital goals.

Social Media Marketing Specialist

Ana Gotter

Ana is a strategic content marketer specialising in business, finance, and marketing writing, though she's worked across a range of industries. She works from her home in Orlando with her three dogs.

Digital Marketing Specialist

Martin Carlill

Martin is a social media expert with 22+ years in digital marketing. Martin excels in social media strategy and content marketing. He's crafted successful campaigns for global corporations and startups in the UK and Australia. Passionate about conquering marketing challenges and imparting wisdom.

Digital Marketing Specialist

Tara McFall

A Digital Growth Consultant, loves helping students reach digital goals. With 10+ years in digital and e-commerce, she helps businesses unlock online potential. Her skill set simplifies digital jargon, clarifies tech, and preps marketeers for e-commerce and digital marketing success.

Digital Marketing Specialist

Tim Hill

Tim is an expert social media facilitator, bringing 7+ years of digital strategy & social media marketing expertise. As the Co-Founder of Social Status, a renowned social media analytics platform, Tim combines practical experience with teaching, enriching learners with his broad industry knowledge.

Social Media Specialist

Sarah Dimauro

12+ years in social media and content marketing, Sarah worked with brands like Burt's Bees, Bonds, and kikki.K. Having handled both national and global campaigns, she currently consults for SMEs and teaches at SMC and RMIT, offering a unique outlook on social media and content marketing strategies.

Our Partners

Social Media College are the accredited course owners of the 10904NAT Diploma of Social Media Marketing, the world's first and only formal qualification in social media. We partner with leading Colleges and Universities to deliver our Diploma.