SMC Blog

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Ana Gotter

LinkedIn Ads may not necessarily be as popular or well-known as other platforms, they have a great track record.  Although most social media platforms offer the option to run ad campaigns, marketers report that they prefer advertising on LinkedIn over other platforms by 78%. One of the biggest questions people have, of course, is how much LinkedIn ads cost, and whether or not advertising with LinkedIn costs are worth it. 

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Ana Gotter

Facebook has plenty of native features that are hugely advantageous for businesses, and Facebook Events is one of them.  Pages can create announcements and invitations to online and in-person events without ever leaving the platform, giving brands an exceptional way to market their business for free.  Facebook Events are a great way to raise brand awareness and get your followers and customers to engage with your brand. In this post,

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Jonathon Tanner

Pinterest is an outstanding platform for businesses of all shapes and sizes that can help you not only increase your brand’s reach, but also drive traffic to your site. To take advantage of that, though, you need strong Pinterest board ideas and content ideas to get you going. It’s important to note that Pinterest has tremendous buying power. In fact, 88% of Pinterest users report purchasing something they pinned. Half

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Jonathon Tanner

Pinterest is an outstanding platform for businesses of all shapes and sizes that can help you not only increase your brand’s reach, but also drive traffic to your site. To take advantage of that, though, you need strong Pinterest board ideas and content ideas to get you going.It’s important to note that Pinterest has tremendous buying power. In fact, 88% of Pinterest users report purchasing something they pinned. Half of

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Ana Gotter

Social media marketing requires marketers to stay on their toes, always adapting to the latest technology, tools, and algorithm updates. This can make the career sound edgy and almost impulsive. While it is a fast-paced career, the reality is that social media marketers also need to be dedicated researchers and careful planners for long-term success.You don’t need to be coming up with posts for each client’s account on a daily

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Jonathon Tanner

A lot of people are surprised to hear that you can run Instagram ads in Facebook Ads Manager. Not only is it possible, it's easy to do yourself.An important thing to know is that Facebook owns Instagram, which is why both these platforms work seamlessly using just one Ads Manager. But, before you go into the Ads Manager and start building your ads, there's a few things you have to

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