SMC Blog

Your one stop shop for all things social media marketing

Jonathon Tanner

LinkedIn has come a long way in the past five years, transforming from a place where people shared resumes and job updates to something more like a professionally-focused version of Facebook. People are engaging, they’re networking, and they’re creating and reading great content. Your LinkedIn Ads can be a part of that, tapping into an enthusiastic community.And when it comes to LinkedIn Ads, we know that the visuals matter. We

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Ana Gotter

Instagram has been an exceedingly popular platform for the past five years, skyrocketing to popularity ever since it was acquired by Facebook. One of the reasons it’s stayed so popular is its dedication to evolve as a platform, offering new features to keep users engaged.Instagram Stories was one of those new features a few years back, and it’s become a central part of the platform today. It’s not uncommon to

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Jonathon Tanner

If you haven’t already noticed, TikTok is everywhere. Although it’s a standalone app, videos from the TikTok platform are being shared on social media platforms everywhere. It’s social media’s latest and greatest star, with the potential for its video creators to go viral over and over again.Because TikTok is so widely popular, it’s crucial that all social media marketers understand how to use it. The organic reach on TikTok is

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Jonathon Tanner

When most social media marketers, advertisers, and businesses think about making money on YouTube, they’re typically thinking about an indirect approach: Using paid ads to drive users to their site to drive sales. With plenty of great features like YouTube shorts, this is always a solid option.But when it comes to actually making money on YouTube itself, there are ways to turn views into actual revenue. This is how you

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Jonathon Tanner

Wouldn’t it be great if we could get all of our customers or prospective customers into a room and just start chatting? Imagine what you could learn or influence being involved in those discussions! Thankfully, you don’t need to rent a venue, throw on a few free drinks and food to be able to do this. In this blog, we’re going to show you how to use Facebook groups to

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Whether you’re running Facebook Ads for the first time or the thousandth, there are a lot of options

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