Content creation tips from the great man himself, “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read” – Leo Burnett.
The best way to make your content simple, memorable, inviting to look at is by incorporating great visuals that relate your content and your audience. According to social media expert Jeff Bullas, content with visuals get approximately 94% more total views than those without images! So images are a must.
When you browse the web you will find many paid stock photo websites which have amazing imagery, but they come with a price-tag. To ensure that you can see the utmost success with your content marketing, without spending an arm and a leg each post, we have collated a list of the top 5 free stock photo websites that will turn your content into a masterpiece. Browse through these websites and start to make a photo library for your content marketing that you can access easily whenever you have a great idea or spurt of inspiration. It is important to have a library on file as social media posts can happen on the go so preparation is key. Great visuals have been proven to see much higher engagement rates on social media, so entice your audience with clever imagery that will complement your blog and attract your viewers!
So here they are, our top 5 free stock photo websites:
Unsplash add 10 new royalty-free photos every 10 days, you can also get them sent straight to your inbox by signing up to their newsletter. The photo's are beautiful and consist of breathtaking landscapes, cityscapes, wild animals and the occasional people scene. Their only shortfall is that you cannot search for categories or specific content, however you do get to search through their entire database which is an absolute joy.
IM Creator has put together a small library of high quality free photos. They are categorised into the following:
Sports and Fitness
Food and Drinks
Fashion and Beauty
And the list goes on!
Pixabay is a fantastic photo website which high quality images that are easy to find and filter. We love the 'Editor's Choice' category which is full of great arty shots that you will be sure to love.
Magdeleine is well categorised and consists of beautiful photographs shot to inspire the artist, traveller and explorer at heart. You can follow their Twitter account for regular updates.
An interesting one which we don't use frquently however it does always pop up when looking for some inspiration. These photo's are slightly different, edgy shots, they use different lenses such as fish eye and wide screen to capture the scene in a different light. Good for the quirky pieces.
We hope you enjoy, and always remember to #hashtag your key topics for further engagement.
If you would like to learn more about how you can maximise your social media marketing, contact the Social Media College team, we would love to hear from you.