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PERSONAL BRANDING
NETWORK | INFLUENCE | CONVERT
A highly practical short course that will accelerate your personal brand and open up a world of new opportunities. Delivered online and through virtual workshops.
ACCELERATE YOUR BUSINESS AND CAREER
WITH PERSONAL BRANDING
A course that will empower you to build a strong personal brand that will position you as an expert in your industry.
Our course instructors are experts in using social media effectively to build a personal brand that needs to deliver the results.
Learn through participation with other students and share your journey by accessing our vibrant Facebook group.
No fluff or useless theory. Learn the tactics that deliver immediate results for your personal brand.
WHY YOU NEED TO LEARN
PERSONAL BRANDING
LEARN HOW TO
01
Set a clear intention for your personal brand
02
Define a personal brand identity
03
Create a comprehensive personal brand strategy
04
Build your social media marketing asset
05
Leverage your connections and content
87% of the recruiters
that look you up online,
will use LinkedIn
Build trust and credibility through the power of personal branding on social media
WHO IS THIS COURSE FOR?
This is suitable for those who want to become an industry leader by enhancing their personal brand.
ENTREPRENEurS
looking to create a unique competitive advantage
FREELANCERS & CONSULTANTS
Looking to harness the power of social media by integrating their personal brand with their business
INFLUENCERS
Looking to rapidly grow their followers and monetise their social media profiles through collaboration and marketing funnels.
MARKETING PROFESSIONALS
wanting to build their industry network and generate business leads by establishing themselves as an expert
MEET YOUR INSTRUCTOR
ANDREW FORD
MANAGING DIRECTOR OF SOCIAL STAR
Andrew Ford, has been a leader in the digital marketing and branding industries for over 15 years since cutting his teeth in global tech businesses like Hewlett Packard and IBM. With a masters degree in Entrepreneurship,, he understands the digital marketplace better than most.
Through his company Social Star, Andrew has created a remarkable solution to the digital branding dilemma, it's called e-ttraction - creating digital attraction. Through this 12 step process, Andrew and his team help business leaders find the most appropriate way to build their personal brand.
"Most companies do marketing under their business brands, but this channel is getting more expensive and difficult to reach your ultimate consumer... So many organisations are turning to their people to do employee marketing. It's a smart move and if done well, can be vastly more effective for a fraction of the cost. However, it takes skill and experience to get it right."
WHAT YOU WILL LEARN IN
PERSONAL BRANDING
MODULE 1:
THE POWER OF PERSONAL BRANDING
Learn about the power of personal branding and what you can achieve using the Understand – Build – Leverage methodology
MODULE 2:
UNDERSTAND: VALUES AND PERSONALITY
Describe your personality and values, and learn how it fits with your personal brand.
MODULE 3:
UNDERSTAND: LIFE-STAGE AND RESOURCES
Recognise your life-stage and resources, and how they align with your personality and values.
MODULE 4:
BUILD: SOCIAL MEDIA
Identify the different social media channels and what might work for your brand.
MODULE 5:
BUILD: LINKEDIN
The importance of LinkedIn for your personal branding and how to set up your profile.
MODULE 6:
BUILD: WEBSITE AND SEO
Recognise the importance of a website in your marketing strategy and how to boost your SEO.
MODULE 7:
LEVERAGE: CONNECTIONS AND CONTENT
Recognise different tools to find more connections and generate high quality content.
MODULE 8:
LEVERAGE: PITCH AND CLOSE
Identify the key elements of a great pitch followed by cold, warm and hot sales techniques to close the deal
THINKING ABOUT JOINING?
Get your questions answered...
FREQUENTLY ASKED QUESTIONS (FAQ)
Once you’ve purchased your course, you will receive a welcome email within minutes which will contain all of your login information and simple instructions on how to get started and access your content within the SMC online campus.
You can click on the link and get started right away. You will have access to all 10 modules however we highly recommend you work through them in sequence
Yes, this course applies to every single industry. We have seen everyone from freelance photographers to large corporates succeed using the power of social media marketing.
All of the activities within the course are based on your chosen industry so your course work will be completely tailored to your business.
Plus, we offer a 60 day money-back guarantee to ensure you are 100% happy with the course.
You will have access to unlimited one-on-one mentor support when you enrol for this course, and not just for the first week, for the full 12 months in which you have course access!
You will also have access the SMC Facebook group where you can connect with other social media marketers and ask questions, share ideas, and learn from others’ expertise.
Our campus also includes discussion forums where you can engage with other students.
If you’re not completely satisfied with the course, Social Media College offers all students a money back guarantee in the first 60 days.
Please refer to our terms and conditions for eligibility criteria and more information.
We want to make sure you are 100% happy with this course.
Choose your preferred payment option
2 x Monthly Payments
AUD $398
1 x Single Payment
AUD $795
Just seconds after you complete your order, you'll get access to the online course. You can dive right into the course and start implementing these proven personal branding growth strategies starting today! You will also have full course access for 6 months with unlimited mentor support.
60-day money back guarantee
If, for any reason, you don't like this amazing course, you can get a full refund anytime within 60 days after your purchase. If you have any issues, just get in touch with our friendly support team and they'll either help you out until you get the results you need or give you a swift refund.
