Learn from LinkedIn’s leading sales professionals
Our course leaders are experts in using LinkedIn to generate brand reach and awareness as well as lead generation and new pipeline sales opportunities.
Join a community of like-minded business experts
Share your experiences with other students on the LinkedIn course in our vibrant Facebook community.
Use your LinkedIn strategy with immediate effect
Access the tools, templates and exercises we provide, turning them into powerful marketing strategies for your LinkedIn profile.
Cutting-edge strategy & tactics with real-world results
No fluff or useless theory. Learn the tactics that deliver immediate results for your business or personal account.
Understand the key to LinkedIn profiles that attracts views
Utilise your profile as a way to engage prospective customers
Create and execute a LinkedIn content strategy
Build your authority and reputation to increase trust
Identify new clients and new business opportunities
Get discovered through organic LinkedIn searches
Access tools and templates to maximise efficiency
Establish business pages that attract engaged audiences
Develop a network of ambassadors who promote your services
Access our vibrant Facebook group of like-minded marketers
Become a member of SMC's alumni network
Add your SMC Certificate of Completion to LinkedIn
INTRO TO LINKEDIN MARKETING
Understand the value and opportunities LinkedIn can offer
THE LINKEDIN LANDSCAPE
Learn why LinkedIn isn’t like other social media platforms and why this is important
CREATING GREAT CONTENT
Understand what people using LinkedIn are looking for - and how to create it
DEVELOP A PROFESSIONAL PROFILE
Construct an authoritative and professional profile that attracts the right audience
USING YOUR PROFILE EFFECTIVELY
Take your profile to the next level and turn it into your greatest marketing asset
MARKETING THROUGH COMPANY PAGES
Develop a content strategy for your business that builds reach, awareness and sales
LINKEDIN PAID ADVERTISING
Learn how to promote campaigns that create new business opportunities
Create a network of professionals who promote the products or services you offer
UNDERSTANDING LINKEDIN ANALYTICS Measure results and adjust your strategies to increase effective use of LinkedIn
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