Paid ads on Instagram are a form of paid promotion where businesses can create sponsored posts or Stories that are displayed to a targeted audience, allowing them to reach a wider audience and drive more engagement to their brand
With more than 1 billion active users on Instagram every day, there is an incredible advertising opportunity on this platform. Instagram Ads allow you to target your potential consumers at all stages of the marketing funnel, as well as build overall awareness of your brand.
Remember, in order to launch an Instagram ad campaign, you need to first have a Facebook advertising account, or you can open an Instagram business account. Instagram ads are paid posts you can serve to targeted Instagram users. With a strategic campaign, you’ll be able to attain new followers and reach users you wouldn’t necessarily contact otherwise.
By the end of this course you will be able to:
If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.
I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.
I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.